Design a strong figure/ground 50% Off ad and run a series of color tests exploring the possibilities of a single primary or secondary color both in isolation (1-color design) and in combination (2- and 3-color designs) using a variety of complementary, analogous and neutral colors. Challenge your own perceptions and experiment with varied hues, values, intensities and proportions.
Felita/Red
(1) Soft & Creamy; (2) Energetic and Dark Army; (3) Telephone Box, Vespa and Egg Tart
Tommy/Green
(1) Forest; (2) Lime and Clementine; (3) Leaf, Shiraz and Brick
John/Orange
(1) Simply Cider; (2) Brisk and Frigid; (3) Blazing, Mustard Seed and Gilded Gold
No comments:
Post a Comment